Abstract

The present study compared three methods aimed at predicting the writer's gender based on writing features manifested in electronic discourse. The compared methods included qualitative content analysis, statistical analysis, and machine learning. These methods were further combined to create a mixed methods model. The findings showed that the machine learning model combined with qualitative content analysis produced the best prediction accuracy. Including qualitative content analysis was able to improve accuracy rates even when the training set for machine learning was relatively small. Thus, this study presented a concise model that can be fairly reliable in predicting gender based on electronic discourse with high accuracy rates and such accuracy was consistently found when the model was tested by two separate samples.

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