Abstract
A chimpanzee (Pan troglodytes) performed a visual search task using a modified matching‐to‐sample procedure in which a sample stimulus was followed by the search display, which contained one stimulus identical to the sample (target) and several uniform stimuli different from the sample (distractors). On cued trials, while the subject was observing the sample, a white square (precue) appeared at the location where the target was to be presented (valid trials), or elsewhere (invalid trials). The validity of the precue (correspondence between the cued and the target locations) was changed from 0% to 100% across conditions. Cost‐benefit analyses were performed on the difference between valid and noncued trials (benefit) and between invalid and noncued trials (cost). Under the high‐validity conditions, the response times were shorter when the cued location corresponded to the target location than when the precue did not appear. When the cued location did not correspond to the target location, on the other hand, the subject took longer to select the target than on noncued trials. When the validity of the precue was relatively low, however, cost of the invalid trials disappeared, while benefit of the valid trials remained. These results confirmed the two‐process (automatic and attentional) theory of priming in human information processing; the advance information had the same effects on a chimpanzee's visual search performance as on humans'.
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