Abstract

AbstractIn this paper the discourse of a specific type of meme in Spanish, the image macro, is analysed, together with several ways in which memes generate humorous effects. Two main areas are addressed: (a) how humour arises from the processing of the text in the meme (decoding of the text plus further inferential enrichment); and (b) how humour relies on specific combinations of the text and the image in the meme. The pragmatic framework used in the analysis will be relevance theory (Sperber and Wilson 1995), which in previous research (especiallyYus 2016) has proven to be a valid foundation for the analysis of humour.

Full Text

Submitted Version (Free)

Published Version

Talk to us

Join us for a 30 min session where you can share your feedback and ask us any queries you have

Schedule a call

Disclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.