POSSIBILITIES OF IMPLEMENTING THE SMART DEVELOPMENT CONCEPT IN RURAL AREAS FROM A BUSINESS PERSPECTIVE. THE EXAMPLE OF EASTERN POLAND

Abstract

The aim of this paper was the evaluation of the impact of selected background conditions for implementing the smart village concept in the opinion of entrepreneurs. The assessment was based on an opinion poll on a sample of 240 entrepreneurs from three regions of Eastern Poland, using a questionnaire. The results were presented using descriptive analysis, including a comparative analysis of areas with low and high levels of smart growth potential. The presented results show that rural areas in the abovementioned regions, in general, create disadvantageous conditions for enhancing innovativeness through business activity, and the surveyed agents are characterised by a low level of innovativeness. In the opinion of the surveyed entrepreneurs, on the impact of selected factors on enterprise innovativeness, the potential impact of the local environment is above average. The findings point to a need to develop the endogenous potential of rural areas from peripheral regions by increasing access to modern ITC infrastructure and the role of the institutional environment in the process of knowledge transfer to the local sector of companies, the development of local connections in the business sector and within the scope of cooperation of local authorities with entrepreneurs.