Portugal's First Advertising Agency: Raul de Caldevilla and the ETP, 1914–1923

Abstract

January 01 2009 Portugal's First Advertising Agency: Raul de Caldevilla and the ETP, 1914–1923 Helena Barbosa, Helena Barbosa Helena Barbosa began teaching the design course in the department of communication and art of the University of Aveiro, Portugal in 1998. At present she is preparing her doctorate, and is responsible for the creation of a virtual on-line poster museum containing around 40,000 exhibits, a project developed by the University of Aveiro. Search for other works by this author on: This Site Google Scholar Anna Calvera, Anna Calvera Anna Calvera is a professor at the University of Barcelona, where she teaches history of design, design philosophy, and aesthetics. She has published articles and books and is a member of the GRACMON and of the ADP. She contributed to the organization of the International Conferences on Design History and Design Studies. Search for other works by this author on: This Site Google Scholar Vasco Branco Vasco Branco Vasco Branco is an associate professor in the communication and art department, University of Aveiro in Portugal and director of ID+ Research Institute for Design, Media, and Culture. His focus is interaction design. He is also a member of the executive committee of the European Academy of Design and of the editorial advisory board of the design journal. Search for other works by this author on: This Site Google Scholar Author and Article Information Helena Barbosa Helena Barbosa began teaching the design course in the department of communication and art of the University of Aveiro, Portugal in 1998. At present she is preparing her doctorate, and is responsible for the creation of a virtual on-line poster museum containing around 40,000 exhibits, a project developed by the University of Aveiro. Anna Calvera Anna Calvera is a professor at the University of Barcelona, where she teaches history of design, design philosophy, and aesthetics. She has published articles and books and is a member of the GRACMON and of the ADP. She contributed to the organization of the International Conferences on Design History and Design Studies. Vasco Branco Vasco Branco is an associate professor in the communication and art department, University of Aveiro in Portugal and director of ID+ Research Institute for Design, Media, and Culture. His focus is interaction design. He is also a member of the executive committee of the European Academy of Design and of the editorial advisory board of the design journal. Online ISSN: 1531-4790 Print ISSN: 0747-9360 © 2009 Massachusetts Institute of Technology2009 Design Issues (2009) 25 (1): 22–35. https://doi.org/10.1162/desi.2009.25.1.22 Cite Icon Cite Permissions Share Icon Share Facebook Twitter LinkedIn MailTo Views Icon Views Article contents Figures & tables Video Audio Supplementary Data Peer Review Search Site Citation Helena Barbosa, Anna Calvera, Vasco Branco; Portugal's First Advertising Agency: Raul de Caldevilla and the ETP, 1914–1923. Design Issues 2009; 25 (1): 22–35. doi: https://doi.org/10.1162/desi.2009.25.1.22 Download citation file: Ris (Zotero) Reference Manager EasyBib Bookends Mendeley Papers EndNote RefWorks BibTex toolbar search Search Dropdown Menu toolbar search search input Search input auto suggest filter your search All ContentAll JournalsDesign Issues Search Advanced Search This content is only available as a PDF. © 2009 Massachusetts Institute of Technology2009 Article PDF first page preview Close Modal You do not currently have access to this content.