Abstract
A pop-up book is an movable handwork in which pages move and model themselves. A book whose form is subjected to modification and movement and the language is expressed in a tactile communicative space. The reader becomes an observer of episodes that narrate events able to transform themselves by mobile devices. The pop-up book is a hypertext in which the transmission and reception of information are different from the alphabetical text; they refer to visual, tactile, olfactory, and sound components. The traditional communication code is modified and the information is communicated through an intuitive and experiential metalanguage. The work here presented is the result of one of the “Laboratori di Comunicazione Visiva e Disegno” at Faculty of “Scienze della Formazione Primaria”. The goal is the creation and realization of pop up books for communication, learning and teaching in primary school. The book becomes the object of design in which content, visual appearance, materials, graphic rules and readability tend towards interactive codes.
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