Political media and its Role in Activating Political Reform - Theoretical Study

Abstract

In light of the great changes that the world is witnessing today, especially at the political level, it is clear that the media has a very important impact on the course of events, the research aims to identify the political media, as well as to identify the names of political programs provided by satellite channels, and revealing the topics that the political programs focused on through the political goals set for them.The researcher dealt with the problem of research in the questions raised by the researcher, namely: What is the position of the political function of the political media in directing mass communication in modern societies in general and Iraqi society in particular? How does the political media do that? While the importance of the research sheds light on the media as the most influential, widespread and rapid in the modern era in influencing the masses politically, they are superior to other mass communication means, by producing the elements of meaningful and successful media work.The most important conclusions reached by the researcher said that the level of influence of political media lies in the motives of exposure to watch Iraqi satellite channels, and the level of the most important issues addressed by the political media in the Iraqi satellite channels was influential. The most important recommendations are the need for political media to build bridges of trust with the viewer, respect his mind, and work to restore his interest in Iraqi television, as well as develop media strategies that allow the production of the elements of meaningful and successful media work.