Abstract

The main purpose of this paper is to present problems of the players in the Agribusiness System to help us better understand the challenges they have to deal with to remain dynamic, viable and profitable as important contributors to the health of the industry where they belong. The study used the descriptive method. A collection of 59 case studies actually conducted and successfully defended by agribusiness students were coded and used as samples in studying the different industry players. Each case study was written and analyzed as an output of a practicum to complete their BS Agribusiness Management degree. The students immersed themselves, observed the actual operations of these different players and at the same time gathered related data. Results showed that the problems encountered were production, marketing, personnel, finance, administration and extension. The study concludes that each industry player belongs to a specific agribusiness subsystem and performs a particular or multiple roles in the industry.

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