Place and Role of Environmental Communication in Modern Environmental Policy

Abstract

The issue of climate change and its impact on the sustainable development of countries and entire continents has become a key "agenda" in recent years. At the site of the United Nations (UN), international documents have been adopted, which are supported by the majority of states. They rely on them in the preparation and implementation of the national environmental policy, paying considerable attention to communication with the key subjects of the relationship. The purpose of this study is to analyze the place and role of environmental communications in the formation and implementation of environmental policies of states. To do this, the author uses the method of comparative analysis of the environmental policies of countries included in the implementation of the modern climate agenda (USA, EU, China, Russia). Results: in the practical part of the study, the author studies government strategies and laws on climate change issues, considering environmental policy from the point of view of the communication process. The key message, the main subjects of communication, mechanisms for achieving goals, tools and management structures are explored. Conclusions: Consideration of government strategies shows that climate change is at the forefront of environmental policy. And its model is formed as a reaction to the pressure of various social groups and is a consequence of eco-competitive struggle. Environmental policy is the object of environmental communication. The latter, in turn, contains two key components: regulatory and strategic, which are reflected in official documents. Achieving the strategic goals of environmental policy is possible if there are three components: economic resources, social organization and political power. The result of communication goals is to legitimize environmental policy through its approval by society. A high capacity for public participation is essential for the acceptance, credibility and sustainability of environmental programs.