Abstract

Part 1: Persuasion, Soviet politics and reform. Part 2 How to persuade: Soviet communication and its problems Soviet Propaganda and its organization problems and criticisms. Part 3 Persuasion, public opinion and ideology: Propaganda in the context of Soviet society the link between propaganda and organization in Soviet thinking propaganda through psychological manipulation - the Nazi example the evolution of Communist propaganda doctrine - the influence of Marxism Lenin and propaganda Lenin on public opinion - the question of majority support Stalin on propaganda and persuasion Stalin on the 'unanimity' of public opinion the Brezhnev era and after - propaganda and the 'ideology of stagnation' the influence of ideology on propaganda method traditional Soviet guidelines for propagandists other traditional methods of influence public opinion as a weapon of persuasion Conclusion - a method of persuasion?. Part 4 Propaganda, psychology and Stalinism: Soviet communication research in the 1920s Soviet communication research from the 1930s Stalin, Pavlov and 'mind-control'. Part 5 Soviet persuasion - from Stalin's death to Gorbachev's accession: The Khrushchev years - propaganda and de-Stalinization the Brezhnev era - new thinking on propaganda method propaganda, opinion research and the question of liberalization media research from the late 1960s - pluses and minuses Soviet propaganda research - conclusions and results political socialization, the 'micro-environment' and the 'work collective' propaganda, psychology and method. Part 6 Propaganda and the Soviet system - a critique: official goals and unofficial opinions the realism of Soviet propaganda method official and unofficial factors in socialization the family the critical audience. Part 7 Persuasion, Soviet politics and East-West relations: propaganda, public opinion and Soviet politics public opinion, persuasion and consent dialogue, confrontation and the Cold War.

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