Abstract

Entrepreneurship is always an interesting topic of study for both entrepreneurs and scholars. For some reasons, most research on entrepreneurship focuses only on individuals or enterprises. Nevertheless, entrepreneurship needs to consider industry wide or country levels of influence. The influence of entrepreneurship can cover all of society and the whole country. This study uses the data from tourism to explain how the process generates entrepreneurship in Taiwan. The process contains data taken from external and internal factors related to globalization, government, market structure, and market resources. This study will describe in detail the influence and relationship of each factor. Furthermore, tourism has become a very common topic of discussion in Taiwan, promoting it is a core policy practiced in recent years by the government. The process of entrepreneurship has encouragingly promoted the development of tourism, as well as creating an entrepreneurial society in Taiwan. Key words: Entrepreneurship, Taiwan, tourism, globalization, government, market structure, market resources.

Full Text
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