Abstract

ABSTRACT Understanding the ubiquitous digitalization of everyday life and associated inequalities presupposes rich conceptualizations of the associated social dynamics. Accordingly, we investigate digital service domestication as a social dimension of people’s lives, building on concepts that center users’ everyday lives and agency. We adopt the perspective of people who find the use of digital services difficult and examine the hurdles they face when attempting access. Our data consists of semi-structured interviews with migrant women (N = 22) living in Finland, where most essential services are digitalized. The study highlights the societal boundedness of the participants’ agency, which we maintain is a key dynamic of inequality. We classify digital services in four categories, interactive communication services; information, media, and entertainment services; private customer services, and public health and social welfare services. The first two are voluntary digital services that did not create insurmountable barriers for the participants, but enabled them to conduct action they valued. By contrast, essential private and public services require mastering more complicated service technologies, a foreign language, and complex contents. Our results highlight how diversity-blind essential digital services produce and reinforce inequalities. Our analysis emphasizes the need for researchers to consider the coercive dimensions of digitalization.

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