Performance of culinary SMEs and literacy digitalizations: An evidence from culinary SMEs in Indonesia

Abstract

SMEs have faced a terrible situations regarding covid-19 pandemic as well as other business entity.There were previous study about SMEs either SMEs’ Performance or SMEs’ going concern. The conclusions of study on SMEs stated that digitalization literacy is one priority as a problem solving of SMEs’ sustainability. This article try to answer the questions weather digital literacy among culinary SMEs would assist and support SMEs going concern in the future. Methods for this study is qualitative approach and confirmed the result through indepth interview with key informants, such as tribal ancestors, SMEs’ actor, regulator, customer. The result of this study is digital literacy supported culinary SMEs in term of product provided and marketed, especially during period of covid-19 pandemic situations. It also means quality of SDM of SMEs actor should upgrading to achieved sustainability of culinary SMEs.The future research is the location and the kinds of product produced other than food and beverages such as services, tourism industry, the art and many other kinds of product and services provided by SMEs.