Abstract

The existence of the tourism sector is no longer a complementary sector, but has become a major sector that can generate other sectors in an area. During the first quarter of 2014, growth in the tourism sector reached 6.86%, higher than the national economic growth that is equal to 5:21%. Bandung, as one of the icons of tourism in West Java, is proposed as UNESCO Creative City. This research paper uses data analysis techniques or methods Combination of Mixed Methods (quantitative and qualitative). The dimensions of performance evaluation policies, namely: Dimensional results, Dimension process, resource dimensions, dimensions of existence and development of the organization, and leadership dimensions. The dimensions of the above criteria will be juxtaposed with the Creative City. Paired results produces policy issues on which the consideration to conduct a review of tourism policy so as to produce a new policy supporting policy as Bandung Creative City.

Highlights

  • The existence of the tourism sector is no longer a complementary sector, but has become a major sector that can generate other sectors in an area

  • One effort to improve the role of the tourism sector in order to support the city of Bandung as a Creative City, as stated in RPJMD Bandung and the proposal of the Ministry of Tourism and Creative Economy to UNESCO is to evaluate the performance of policies that have been run or implemented at this time, in order to get feedback or recommendations on form policy in the future

  • After seeing the results of respondents' assessment of the performance of Bandung tourism policy, it can be concluded that based on policy performance evaluation parameters described previously, the resource dimension is the dimension of the most undervalued compared to other dimensions

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Summary

Introduction

The existence of the tourism sector is no longer a complementary sector, but has become a major sector that can generate other sectors in an area. As one of the icons of tourism in West Java, is proposed as UNESCO Creative City. Connection with the foregoing, Bandung defined as one of the icons of tourism in West Java, and spearheading the development of tourism in the province of West Java itself It is diaktualisasi by the government of Bandung in the chain and policies, one of which contained in Regulation Bandung area No 01 Year 2013 About RIPPDA Year 2012-2025 which states that the vision of regional tourism development is the city of Bandung as a Tourism Destination Cities Creative, cultured, and Noble. As one of the icons of tourism in West Java, is proposed as UNESCO Creative Cities besides Yogyakarta, Solo and Pekalongan. One effort to improve the role of the tourism sector in order to support the city of Bandung as a Creative City, as stated in RPJMD Bandung and the proposal of the Ministry of Tourism and Creative Economy to UNESCO is to evaluate the performance of policies that have been run or implemented at this time, in order to get feedback or recommendations on form policy in the future

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