Perceived effect of Artificial Intelligence on Ethical Journalism among Journalists in Kwara State.

Abstract

This study examined the perceived effect of artificial intelligence on ethical journalism among journalists in Kwara State. The study made use of the survey research was adopted as the research method. Two hundred and five available journalists constituted the population of the study. A total of one hundred and thirty-four served as the sample size which was drawn from the total population of Twitter users in Nigeria by subjecting the population to the Krejcie and Morgan table. Copies of questionnaires were used to collect data which was analyzed with statistical methods indicating frequency, percentages, mean, and standard deviation. The study found that there is a positive perception and a notable level of awareness of artificial intelligence for journalistic practice among journalists in Kwara State. Also, journalists in Kwara State have a high level of usage of artificial intelligence, as they actively incorporate AI tools into their daily work routines, lastly, artificial intelligence influences ethical journalism amongst journalists in Kwara State. The study, therefore, recommends that; media organizations should foster more public awareness about AI’s role in journalism to foster trust and understanding among audiences. Communicate how AI tools enhance accuracy, storytelling, and data analysis in news reporting, and invest in training programs to upskill journalists on how to effectively use artificial intelligence tools for their reporting, as this will empower journalists to make the most out of AI technologies and leverage them to enhance the quality of their stories.