Abstract

This study discusse d the message presentation of da’wah bil qolam on Al-Islam bulletin in terms of article properties. The goal is to know how big the nature of the factual, interpretative, convince, educate, and solve problems in the article of Al-Islam bulletin. This study use d content analysis method with quantitative approach. The sample of study is the entire article on Al-Islam bulletin issue of July-December 2014, with 24 articles . The study involved three coders . Measuring tool coders agreement us ed the formula Pearson's contingency coefficient C. The unit of analysis are paragraphs in articles of Al-Islam. The results showed that the factual, interpretive and convince nature of article on Al-Islam bulletin was quite high.. The Educat ion and problem solving nature of article on Al-Islam bulletin was medium.

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