Penta helix model to develop ecotourism

Abstract

Tamansari village, which is located at the foot of Mount Ijen, can be a new tourist alternative in Banywangi, East Java. The existence of the village with its potential is one of the pilot villages in the Mount Ijen area and is expected to increase sales value and be integrated with the Tourist Information Center (TIC) of Banyuwangi District Tourism. The fact that the Banyuwangi Regency Government and BCA, one of the major banks in Indonesia has collaborated in developing this Tamansari tourism village, so helix collaborates to actively provide assistance to the community has taken place in order to be able to further develop the potential of Taman Sari village. This qualitative study aims at investigating the role of collaborative stakeholders of the local governments, entrepreneurs, the academicians, the media, and the community ??in the development of Tamansari village ecotourism. The data is obtained through participatory observation, in-depth interviews, and document studies. The study reveals that the development of Tamansari village ecotourism requires the involvement of five parties to accelerate its maximum development as synergizing stakeholders can lead the community to achieve the goal of developing the potential of agritourism in Tamansari village.