Abstract

<p><strong><em>Background:</em></strong> <em>The high prevalence of anemia is related to the lack of nutrition in pregnant women, which is influenced by the knowledge and attitude of pregnant women.. <strong>Purpose:</strong> The purpose of this study was to analyze the effectiveness of video media on the knowledge and attitudes of pregnant women regarding anemia in pregnancy. <strong>Methods:</strong> This research is a quasi-experimental study. The case sample is pregnant women who take the class of pregnant women with video media (n = 25), while, the control sample is pregnant women who take classes with pregnant women lecture media flipchart (n = 25). The sample selection was chosen using purposive sampling. Bivariate analysis to determine differences between treatment groups was performed with the independent square T test. <strong>Results:</strong> The results showed pregnant women who were given health education with the video method increased knowledge by 3.85 compared to mothers who were given health education with a flipchart (p = 0.013; OR = 3.85) and pregnant women with video intervention methods had a 5.63 times chance to have an attitude better than the flip sheet method (0.008; OR = 3.85). <strong>Conclusion:</strong> Health education media with video is more effective than flipcharts in increasing the knowledge of pregnant women and increasing positive attitudes in anemic pregnant women. Efforts should be made to increase innovative video media in order to increase the knowledge of pregnant women and positive attitudes.</em></p>

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