PENILAIAN HEURISTIK TERHADAP TAHAP PERSUASIF SISTEM E-PEMBELAJARAN BERASASKAN MOOCs

Abstract

The learning concept of Massive Open Online Courses (MOOCs) is capable of receiving a large number of users and it requires little basic knowledge related to the subject taken. This technology will create dynamism and personalization of a wider user learning experience. In order to ensure that the MOOCs e-learning system can benefit users, researchers need to understand and consider the dynamic exchange between user cognition and motivation. Persuasive technology can be applied and integrated to facilitate student adaptation while accelerating their attitude change without using coercion. This technology will create relationships between individuals through computer-mediated interactions or human-computer-human interactions, as well as interactions between individuals and computers. Since the success in the use of e-learning systems depends on the readiness and acceptance of students, the low level of use of e-learning systems previously caused the benefits of online learning to not be optimally received. Research on this topic is still at an early stage where students' opinions or perceptions have not been fully studied. Thus, this study focuses on the heuristic evaluation of the persuasiveness of the Open Learning (PT) system used in Malaysian higher education institutions. The heuristic evaluation of the Open Learning system involves two expert evaluators and this evaluation is done in the form of a face-to-face discussion. Both evaluators are content creators for the PT system who are also experts in the field of e-learning and have been involved from the initial phase of using the PT system in Malaysia. The evaluation done on this PT system focuses on four persuasive categories namely; 1) primary task support; 2) dialogue support; 3) credibility support; and 4) social support. These four persuasive categories are outlined in the Persuasive Design Development Model (PRP). The conclusion from this study is that both experts agree that the dialogue support category needs to be improved by focusing on improving the effective reminder features of the PT system. The reminder principle is one of the persuasive principles outlined in the Persuasive Design Development Model (PRP).