Abstract

 
 
 Village of Yehembang Kangin is one of tourism village which has various tourism potential inside which have not been optimized as a tourism destination or tourist attraction. The purpose of this studies to know potential of tourism in the Yehembang Kangin Village Tourism and know the efforts to development of tourism potential in the Yehembang Kangin Tourism Village.
 The research method used in this research, is a qualitative research, where the qualitative research used, observation, in-depth interview technique and qualitative documents. The concept of tourism supporting components in formulating the existing conditions in the Yehembang Kangin Tourism Village. And data analysis technique used in this research is descriptive qualitative.
 The results of this research is Yehembang Kangin Village have two potensial tourism among others is natural and culture potential tourism and the effort to the development of tourism potential in the Tourism Village Yehembang Kangin there are two aspects is mapping of tourist attractions and local community empowerment in the Village Tourism Yehembang Kangin.
 Key Words Potential Tourism, Tourist Attractions, Yehembang Kangin Village Tourism
 
 
Highlights
The results of this research is Yehembang Kangin Village have two potensial tourism among others is natural and culture potential tourism and the effort to the development of tourism potential in the Tourism Village Yehembang Kangin there are two aspects is mapping of tourist attractions and local community empowerment in the Village Tourism Yehembang Kangin
Village of Yehembang Kangin is one of tourism village which has various tourism potential inside which have not been optimized as a tourism destination or tourist attraction
The research method used in this research, is a qualitative research, where the qualitative research used, observation, in-depth interview technique and qualitative documents
Summary
Sektor pariwisata dalam bidang perekonomian merupakan sektor penggerak masyarakat yang diharapkan dapat menjadi berkelanjutan melalui pengembangan pariwisata berbasis masyarakat. Desa Yehembang Kangin merupakan satu diantara bebrapa desa wisata di Kabupaten Jembrana yang mempunyai beragam suatu potensi wisata yang tentunya sangat menarik untuk dikembangkan sebagai atraksi wisata, baik dari potensi alam maupun potensi budayanya. Desa Wisata Yehembang Kangin yaitu diantaranya dari potensi seni budaya jegog khas Jembrana dalam pementasan seni di Desa Yehembang Kangin dan kesakralan Pura Dang Kahyangan Rambut Siwi yang menjadi daya tarik sendiri bagi wisatawan dan sebagai stopover bagi wisatawan yang melakukan perjalanan jauh. Selain itu Desa Wisata Yehembang Kangin memiliki potensi alam pantai, sungai dan Hutan yang menjadi satu wilayah di Desa Wisata. Pengembangan pada Desa Wisata Yehembang Kangin saat ini memiliki beberapa kendala yang menghambat perkembangan desa wisata ini. Adapun kendala yang signifikan dalam upaya pengembangan potensi wisata yang ada di Desa Wisata Yehembang Kangin adalah respon masyarakat yang pesimis menangapi pengaruh dan pembangunan pariwisata di desanya. 2.2 Landasan Konsep Penelitian ini menggunakan lima konsep untuk menganalisis dan menelaah suatu permasalahan dalam tulisan ini yaitu konsep Desa wisata (Suwatoro,1997), konsep komponen pengembangan Desa Wisata (Karyono, 1997), konsep potensi wisata (Pendit ,1999), konsep pemberdayaan masyarakat (Mardikanto dan Soebiato dalam p-ISSN: 2338-8811, e-ISSN: 2548-8937 pratiwi 2015) dan konsep Pemetaan (Abidin, 2007)
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