PeckVis: A Visual Analytics Tool to Analyze Dominance Hierarchies in Small Groups.

Abstract

The formation of social groups is defined by the interactions among the group members. Studying this group formation process can be useful in understanding the status of members, decision-making behaviors, spread of knowledge and diseases, and much more. A defining characteristic of these groups is the pecking order or hierarchy the members form which help groups work towards their goals. One area of social science deals with understanding the formation and maintenance of these hierarchies, and in our work we provide social scientists with a visual analytics tool - PeckVis - to aid this process. While online social groups or social networks have been studied deeply and lead to a variety of analyses and visualization tools, the study of smaller groups in the field of social science lacks the support of suitable tools. Domain experts believe that visualizing their data can save them time as well as reveal findings they may have failed to observe. We worked alongside domain experts to build an interactive visual analytics system to investigate social hierarchies. Our system can discover patterns and relationships between the members of a group as well as compare different groups. The results are presented to the user in the form of an interactive visual analytics dashboard. We demonstrate that domain experts were able to effectively use our tool to analyze animal behavior data.