Participatory Communication in Rural Data Collection (Case: Data Desa Presisi Program in Watunohu District)

Abstract

The Precision Village Data (DDP) Program is a program that emphasizes the importance of village community participation in collecting their own data. In this program, residents are the subjects of collecting data, in other words, the DDP program emphasizes participatory communication in collecting data for sustainable development. This research aims to explore how the principles of participatory communication are related to the success of bottom-up village data collection in the DDP program. The research results show that participatory communication in the DDP program in Watunohu District is at a medium/marginal level where Functional Participation occurs. Furthermore, from the research results it is recommended that there is a need to increase the application of participatory communication principles so that the level of community participation can reach the Empowered Participation level.