Abstract

PurposeThe purpose of this paper is to review current policy and practice in management of analogue‐digital switch in broadcasting.Design/methodology/approachThe paper adopts a case study approach.FindingsThe paper finds that with regard the objectives of switch‐off, the broad policy aims of clearing spectrum, modernising infrastructure, and improving the services to the consumer are shared across the major countries studied. Uncertainty about the cash value and potential alternative uses of spectrum is natural given rapid technological change, but the common potential broadcasting uses include mobile television, high definition digital terrestrial television, and more digital broadcasters and channels, including regional and local developments.Research limitations/implicationsThe study is restricted to Europe, Japan and North America.Practical implicationsThe study has implications for assessment of European switchover strategies and role of Digital Terrestrial.Originality/valueThere are some overviews, but none of so up to date, nor with this geographical coverage.

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