Overview/Assessment of Karnataka Farm Tourism Policy: A Case Study on Sri Bagyalakshmi Farm Tourism in Karnataka

Abstract

Purpose: Agri tourism is a multi-beneficial discovery of the industry. South India contributes unique agricultural or Agri tourism. Extensive range of new forms and types of tourism ranging today with diverse traveler’s interests. This case study focuses on the policies introduced by Karnataka Tourism Development Corporation (KTDC) and how it is being successfully implemented in Sri Bagyalakshmi Farm Tourism in Karnataka. Design: A case study conducted by using exploratory research design. Secondary data was used to find out the facts in this study. Sentimental data analysis was also used to find the visitor’s views about the Sri Bagyalakshmi Farmhouse. Data was sourced from journals, articles, google scholar, newspapers, websites, and case studies. Findings: Karnataka tourism policy revised the guidelines to make Farm or Agri tourism to its heights. Subsidies, incentives, and concessions are included in the new operational policy of Agri tourism to make it a more inspirational one. The policy is well specified about the activities to be provided and the way it should be enhanced in the Agri fields to make Agri tourism more convenient. Tourist reaction to the SBL farmhouse shows that farm tourism implemented all government policies successfully. Originality/Value: This study includes a detailed analysis of Karnataka Tourism policy and the possibilities of its implementation. It also compares the policy along with its execution in one of the prominent farm tourism destinations. Paper Type: A case study