Abstract
The Saccharomyces Genome Database (SGD; www.yeastgenome.org), the primary genetics and genomics resource for the budding yeast S. cerevisiae, provides free public access to expertly curated information about the yeast genome and its gene products. As the central hub for the yeast research community, SGD engages in a variety of social outreach efforts to inform our users about new developments, promote collaboration, increase public awareness of the importance of yeast to biomedical research, and facilitate scientific discovery. Here we describe these various outreach methods, from networking at scientific conferences to the use of online media such as blog posts and webinars, and include our perspectives on the benefits provided by outreach activities for model organism databases. Database URL: http://www.yeastgenome.org
Highlights
Model organism databases (MODs) are service organizations that curate published biological data on model organisms, making this data available to researchers, educators, and students
Using video files embedded into PowerPoint requires more time for recording and editing, but provides three important benefits: (i) it allows the webinars to feature video annotations, such as arrows, zooms and highlights, which add clarity, (ii) it ensures that the audience is able to resolve all the features of the tool being demonstrated, which is especially important for viewers that receive poor video quality and (iii) it safeguards against technical hurdles, such as server downtimes or interruptions, when showcasing the Saccharomyces Genome Database (SGD) website or a specific tool
To draw more visitors to the booth while spreading information about SGD, we provide informational flyers about our website along with promotional handouts, such as MOD-themed stickers or bottle openers etched with the SGD logo and URL
Summary
Model organism databases (MODs) are service organizations that curate published biological data on model organisms, making this data available to researchers, educators, and students. We connect with the community in diverse ways: direct contact with authors of yeast research, participating in conferences and hosting workshops, active involvement in social media, and production of online help documents, video tutorials, educational wiki pages, webinars and blog posts. In addition to website updates and newsletters, blog posts inform our users about SGD workshops, webinars, new help videos, general announcements, and more.
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