Abstract
Although Brazil continues to occupy a pivotal place in the contemporary football world, domestic football in Brazil has to negotiate with the new football world order dominated by club football of Europe, especially England, Spain and Italy. A process of transformation and destabilization within Brazilian football has already set in. Football in Brazil has been trying to cope with the pressure of commercialization and mediatization for quite some time now. The objective of this essay is to demonstrate the profound impact of globalization, which has only served to intensify the existing contradictions within Brazilian football.
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