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Abstract

SALESMANSHIP, so far as it is regarded as a scientific art-one had almost been betrayed into writing * artful science '-has of late been the subject of some discussion and doubtless of some new resolves. To judge by the general agreement with which certain observations recently made by H.R.H. the Prince of Wales have been received, salesmanship in the modern sense of the term is not one of the strong points of British commercial organisation, at least so far as markets overseas are concerned. All the more credit and publicity should be given to the foresight of those manufacturers who have gone some way towards anticipating at least one criticism-that deploring the lack of adequate presentation to possible purchasers of information in their own languages. Replacing the 1927 issue, a new edition of " British Chemicals, their Manufacturers and Uses," the official directory of the Association of British Chemical Manufacturers, Incorporated, has now been published. The new volume, fully revised, is modelled on the lines of the last edition, and it is intended to bring the book up-to-date every second year. The Association is not itself a trading concern, but exists to promote and facilitate husdness relations between manufacturing and chemical firms and purchasers all over the world, and to encourage legitimate international trade conditions.