Orientacja zasobowa w praktyce zarządzania przedsiębiorstwami – omówienie wyników badań empirycznych

Abstract

One consequence of the emergence of a knowledge economy has been the creation of resource-based theory and greater concentration on the growing importance of an organisation’s intangible resources. The redefinition of resources has resulted in many proposals for how they should be classified, and how conceptualisation based on their specific characteristics should be designated. The aim of the study was to synthesize the subject literature in terms of the specifics of intangible resources and to answer the question of whether, in the respondents’ opinions, the companies they describe have a resource-based orientation. The results of empirical analyses presented in the paper confirm that the resource approach predominates in organisational management practice. They also pointed to the growing awareness of the need for an orientation towards intangible resource management. At present and in the future, most often in the competencies, attitudes and behaviours of employees, the image of the company and its relationships are and will even more come to be seen as the sources of sustainable competitive advantage for organisations.