Organizational Performance through Dairy Supply Chain Management Practices

Abstract

Organizational implementing supply chain management (SCM) has obtained improved performance. Cost savings, increased revenues and the reduction of defects in products are some of the main advantages of introducing dairy supply chain management. These are also mentioned as long-term goals of the supply chain. Business profitability is closely associated with market and business shares. Based on the long-term goals of the SCM, the organizational performance measures are identified as financial and market performance and customer satisfaction. In the context of SCM, the financial and market performance factor is operational zed in terms of market share, return of total assets, annuals sales growth (Tan et al, 1999).The research paper attempts to find out the relationship between the dairy supply chain management (DSCM) practices and organizational performance. Various practices of DSCM through extensive literature review is taken into account i.e. Information and Communication Technology Practices, Supplier Relationship Practices, Supply Chain Manufacturing Practices, Inventory management system, Warehousing Management System, Transportation Management System, Customer Relationship Management for establishing the relationship with organizational performance. The aim of this study is to recommend these findings to companies which are still at the infancy stage when it comes to dairy supply chain management and integration with customers and suppliers.