Abstract

Maslow's theory of motivation or hierarchy of needs; has been the subject of much research on a global scale in the physiological, psychological, and sociological framework. This situation, especially in terms of organizations (public or private), concerns both the employees and the management mechanism. Maslow and management generally reveal the theoretical and relational results in the policies applied in organizations. In the literature, studies in which studies carried out in Maslow and management research are systematically expressed quite limited. The research was carried out using the R program and bibliometric analysis applications with the help of the WoS database on Maslow and management research. As a result of the research analysis, the most emphasized keywords by the authors; motivation, Maslow, Maslow's hierarchy of needs, needs hierarchy, needs, management, self-actualization, leadership, psychology, innovation, sustainability, job satisfaction, China, satisfaction, commitment, human psychology, human needs, Covid-19, management theory, personality division, hierarchy, Maslow's theory, performance, spirituality, sustainable development, theory, Abraham Maslow, creativity, productivity, quality life, rural, safety, culture, values, need, human resource management, well-being, workplace, academic libraries cold war, behavior, cognition, demand, and development. As a result of the analysis, it was understood that the concepts of management, performance, work, job satisfaction, personality, self, attitudes, environment, healthcare, perceptions, participation, antecedents, and science have strong relationships together. The results obtained in Maslow and management research have revealed that organizational activities are also effective in addition to the needs and psychological aspects of individuals.

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