Organizational culture and quality under the management perception of the hotel sector

Abstract

This study analyzes the dimensions of organizational culture and its possible influence in the quality of services offered by hotels in the city of Campeche that don’t belong to big hotel chains. The research is descriptive with non-experimental transversal design, considering the small hotels as population under study, which were enumerated according to the data of the Mexican Business Information System; the obtained results indicate that the organizational culture is based on the levels of trust developed among the collaborators, but the leader must encourage an open communication that strengthens its building, transmission and preservation, since the managers consider that the provided services don't have an adequate quality level, so new strategies must be desingned to improve the processes to innovate and remain in the market where they participate.