Abstract

This article focuses on organizational alignment as a very important aspect of the organizational functioning. Organizational alignment is a complex concept and is sparsely researched and measured especially in South East Europe. There are different theoretical views on alignment but most of them focus on organizational culture, the values and the structure and strategy as main elements of alignment. Therefore, the model outlined in the paper, Vox Organizationis, proposes that the alignment should be achieved between the non-formal aspects of the organizational functioning appraised by the organizational culture as seen by the employees and the values of the organizational leader as non-formal aspects of the organizational functioning, and the formal aspect visible in the strategy, structure and policies of the organization. The paper presents a case study of one company from the ICT sector in the Republic of Macedonia to show the application and the usefulness of the model. The results in that company show good levels of overall alignment with few areas that need improvement. The significance of the paper is not only in outlining the results of the case study company, but also in showing the applicability of the model in achieving better organizational alignment.

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