Abstract
Different from a interaction model of traditional organizational incentive and individual behaviors, the research incorporates the concept of “cognitive bias” into a decision making model of employees’ co-opetition behaviors under organizational reform of joint-stock commercial banks based on theories of social dynamics, and establishes a model of employees’ co-opetition behaviors under different organizational incentives as well as variation characteristics of employees’ co-opetition behaviors. Research results show that in organizational change of commercial banks, incentive measures and communication modes shall be treated in differential manners according to specific stages, so that balanced distribution of resources and effect maximization can be achieved. At the initial stage of reform, strengthening of core employee management shall be emphasized and its diffusion effects shall be utilized positively. In this way, progress of organizational reform can be promoted from the microscopic layer.
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