Abstract

<p><em>In recent years, the Government of India has come up with policy initiatives to promote organic food for domestic market and exports. Such measures are expected to increase investment in organic food manufacturing and retailing, and create employment. Indian entrepreneurs have responded positively to these initiatives and a number of start-ups have come up in this sector. Many conventional food manufacturers, retailers, and exporters have diversified their businesses to include organic food products. India’s trade in organic food products has also increased. </em></p><p><em>This paper, based on a primary survey of companies engaged in organic food business in India, analyses their reasons for entering the organic business, their business models and sourcing process, how they work with organic farmers, what opportunities and risks they perceive, and what they want from the Indian government in terms of policies and incentives. It also examines the companies’ perception about the growth of this sector, and makes policy recommendations on how organic food can attract investment across the food supply chain and continue on a high growth trajectory.</em><em></em></p>

Highlights

  • Original PapersResearch in Economics and Management ISSN 2470-4407 (Print) ISSN 2470-4393 (Online)

  • There is growing awareness of environmental protection, sustainable agricultural practices, and the adverse impact of chemical inputs on the soil, environment and human health

  • The reasons given included a passion for protecting the environment, the desire to ensure that future generations have access to good quality food and remain healthy, the desire to help farmers get a better price for their produce, their realization of the huge overseas market for organic products while studying abroad, and the realization that India has to move towards safe agriculture and organic practices to sustain its exports

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Summary

Original Papers

Research in Economics and Management ISSN 2470-4407 (Print) ISSN 2470-4393 (Online). Arpita Mukherjee1*, Avantika Kapoor1 & Souvik Dutta Indian Council for Research on International Economic Relations, New Delhi, India 2 Indian Institute of Management Bangalore, Bengaluru, India * Arpita Mukherjee, Indian Council for Research on International Economic Relations, New Delhi, India.

Introduction
Research in Economics and Management
Farmers in organic Others*
Findings
Medicinal plants
Full Text
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