Abstract

Effective last-mile delivery operations are essential for both customer happiness and long-term business growth in the ever-changing world of e-commerce. This study thoroughly examines the ground-breaking tactics and creative solutions that Flipkart, one of the biggest e-commerce companies in India, used to streamline its last-mile delivery processes. After a thorough examination that takes into account strategic network development, customer-centric efforts, and technical advancements, this paper clarifies the various tactics that have helped Flipkart become a leader in last mile delivery excellence. This paper examines the larger implications and practical insights for transforming last mile delivery operations in the e-commerce business, based on the analysis of Flipkart's case study. Keywords: Flipkart, supply chain management, e-commerce, last-mile delivery, and logistics optimization.

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