Abstract

This research is regarding the optimized tourism destination selection when tourists choose tourist products or travel destinations. This study adopts the method of Incomplete Linguistic Preference Relations to simplify calculation and speed up the process of comparison and selection of alternative. This method considers only judgments, whereas the tradition analytic hierarchy approach (AHP) takes judgments in a preference matrix with n elements to establish a complete preference relation decision making matrix. According to the importance weights of evaluationcriteria, C was the optimize tourism destination.

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