Abstract

With the rapid development of information technology, supply chain financing mode based on e-commerce platform arises at the historic moment. Starting from the background and significance of supply chain financing of e-commerce platform, this paper compares four Agriculture supply chain financing modes under e-commerce platform with traditional financing modes, constructs the performance evaluation index system of e-commerce platform by using a balanced scorecard, and makes a brief evaluation by using double fuzzy model, In order to realize the optimization design of logistics supply chain financing mode based on big data analysis technology, the practicability of the design method is verified through practical analysis.

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