Opportunities for interdisciplinary studies of the economic behavior fundamentals

Abstract

The purpose of the study is to identify trends in the economic behavior of the population in the field of consumer, saving, investment, and credit activity. The analysis of human economic actions only for solving scientific problems is divided into the listed types, but in practice, an individual makes a particular decision (chooses a certain strategy) under the impact of simultaneously influencing groups of factors that depend on gender and age, place and living conditions, social affiliation-income group, level of education, psychological and value attitudes, level of development of the financial infrastructure in a certain territory, stage of economic development of a country and / or region. And now another significant factor has been added — the coronavirus pandemic and its consequences. The article presents the results of the first stage of the interdisciplinary research project "Socio-psychological factors of economic behavior of the population: risks and opportunities (cross-country comparisons)" carried out by the authors. On the basis of the data obtained with the help of the sociological tools developed by the authors, the types of economic behavior are investigated in terms of four psychosocial aspects closely related to the features of mentality: trust, risk, stress, responsibility. An interdisciplinary approach to the study of the motives and strategies of economic behavior provides identification of the most realistic picture of all current risks and opportunities for population in the financial and consumer services market. At the second stage, the data obtained by the authors from the results of the survey of the Russian population, will be compared on the basis of a comparative analysis with the outcomes of the forthcoming surveys of respondents from Poland, Belarus, Lithuania and Slovakia.