Abstract
The improvement of performance and profitability in hotel companies is backed by a continuous and progressive management process. However, research methodologies have generally adopted a static perspective that does not specify the concrete trajectories used by companies to improve management performance and profitability. This article proposes a dynamic methodological approach to analyze the profit drivers of the largest Spanish hotel companies throughout the period 2004 to 2017. This period is characterized by a recession and subsequent economic recovery, and therefore, it supplies a long and varying perspective for evaluating the management trajectories used by these companies to push their profits. Findings show that the composition of profit drivers is neither uniform nor time invariant and can depend on both external and internal factors.
Published Version
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