Abstract
ABSTRACT Coach education directors of sport organizations are responsible for developing coaches to support quality sport participation. While adults comprise an increasingly larger cohort in many sport organizations, their programming, including coaching and coach education, is marginalized. The purpose of this collective case study was to outline directors’ perceptions of challenges and interests regarding lifelong sport participation through their perspectives of adult-oriented professional development for coaches in their sport organizations. Five directors of coach education attended webinars on coaching Masters sport and then engaged in follow-up interviews. Data were reflexively thematically analyzed. The results indicated that directors acknowledge differences in coaching adults and youth but a coaching focus on youth and high performance. They discussed the benefits of supporting Masters sport through quality coaching for lifelong sport participation and valued adult-oriented coaching approaches. Lifelong sport pathways could advance with shifts toward supporting Masters sport with quality coach education.
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