Abstract
The present study aimed to investigate the effect of online social networks on women’s entrepreneurship in Hungary and Iran in a comparative study. The statistical population of the present study consists of women entrepreneurs active in the field of online businesses in Iran and Hungary. The questionnaire was distributed via online links on social networks (on the online business website, Twitter, Facebook, and Instagram), and respondents were asked to answer questions if they were women entrepreneurs. ANOVA test was used to examine the variable of online social networks on different platforms in Iran and Hungary. The results indicate that Facebook media in Hungary in women entrepreneurship is significantly different from other online social networks. Based on the data collected, more than 95% of women entrepreneurs in Hungary use Facebook. Conversely, in Iran, Instagram has a significant difference in women's entrepreneurship from other online social networks and is the most popular media in women’s entrepreneurship. So that more than 92% of female respondents in Iran have a channel related to their online business in Instagram media. These important findings emphasize the importance and impact of social networks as entrepreneurial channels according to the atmosphere of each country.
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
