Abstract
<para xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink"> <?Pub Dtl=""?>This paper extends the Behavioral Ecology of Consumption, a foraging theory model of human decision-making in an online environment, in a replication and extension of previous online foraging research. Participants shopped for music CDs in a simulated internet mall featuring five virtual music stores with delay to in-stock feedback of 2, 4, 8, 16, and 32 seconds. Preference was measured as the proportion of total purchases and shopping time allocated to each store. Consistent with previous research, a hyperbolic decay function provided the best fit to the data. The results further the consumer foraging model and bolster existing evidence of the generality of hyperbolic discounting and matching in human decision-making. </para>
Sign-in/Register to access full text options 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
