Abstract
An online survey was conducted among 3,183 online news readers in India. The aim of the survey was to know the reliable source of information of online readers and their reading habits, gadgets for online news reading, favourite news content, age group and gender. The questionnaire sent through the e-recourses (e-mail, Facebook, Twitter, and blog). Most of the online news consumers 60.3 percent (n=1920) believe that websites of news organisations is the most credible source of information available on the Internet. As many as 97 percent online readers are also using traditional media for the news, 60.3 percent (n=1909) respondents says text is the most favourite content for the news, 33.4 percent (n=1063) like the photo gallery and 35 percent (n=642) people are reading online news many times in a day. Majority of online readers are below the age of 30. 62 percent (n=1941) are using smartphones for the online news.
Highlights
An online survey was conducted among 3,183 online news readers in India
This paper studied the habits of online news readers in India
The findings indicate that online newspapers is considered most credible information provider on the Internet, apart from other three traditional media- radio, television and print
Summary
An online survey was conducted among 3,183 online news readers in India. The aim of the survey was to know the reliable source of information of online readers and their reading habits, gadgets for online news reading, favourite news content, age group and gender. As many as 97 percent online readers are using traditional media for the news, 60.3 percent (n=1909) respondents says text is the most favourite content for the news, 33.4 percent (n=1063) like the photo gallery and 35 percent (n=642) people are reading online news many times in a day. Communication is much easier and cheaper with the help of Internet and print media is changing rapidly after the growth of digital technology around the world. With the help of Internet on mobile phones (Smartphone), online news can be read anytime and anywhere. Most of the traditional media television, radio, and newspapers start converting their news content digitally and started their websites. All the traditional media have started their online version, such as newspapers, radio, and television. Most of the time online information spread without being monitored by any system for the credibility of information except the media
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