Abstract
The purpose of this study was to find out how online education directors perceive their administrative, management, and leadership roles, and how those roles interact each other's. It was found that participants perform all three roles depending on the nature of tasks. These roles also depended on the level at which they were working and what they were doing. Leadership roles among others comes first. In this research, it was found that although there is no clear-cut distinction among those roles, it seemed that those roles evolved with each other in such a way that a leader can also play an administrator role or/ and managerial role. To perform the duties effectively, directors need to blend those roles in practice, and it seems that there are transitions among those roles.
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