Abstract

The core values of the Chinese Confucian Culture such as “humanity, righteousness, harmony, courtesy, honesty and cleanness” represent the soul of five-thousand-years Chinese traditional culture, which may represent the value of maintaining the balanced social benefits and harmonious development of the whole society from the prospective of a whole society, and which may also have some important uses for reference and roles of enlightenment for establishing the values of modern corporate social responsibility if it is effectively integrated into the practice of modern business management.

Highlights

  • Introduction to the value of traditionalConfucian cultureThe Chinese nation has a civilization history of over 5,000 years, among which the Chinese have been deeply influenced by the Confucian culture for over 2,000 years

  • Among the three Chinese schools such as “Confucianism, Taoism and Buddhism”, Confucianism, as the dominant culture of the Chinese nation, has undergone an evolvement history of thousands of years so that it has become the gene of the Chinese nation widely carried on by people in the world

  • Corporate social responsibility (CSR) refers to the management philosophy that highlights the economic and social benefits of managerial decisions or the management’s acceptance to the obligation of considering the profit, consumer satisfaction and societal well being of equal value in evaluating the performance of a business

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Summary

Introduction to the value of traditional Confucian culture

The Chinese nation has a civilization history of over 5,000 years, among which the Chinese have been deeply influenced by the Confucian culture for over 2,000 years. Among the three Chinese schools such as “Confucianism, Taoism and Buddhism”, Confucianism, as the dominant culture of the Chinese nation, has undergone an evolvement history of thousands of years so that it has become the gene of the Chinese nation widely carried on by people in the world. Simultaneously it has deep influences over the shaping of corporate culture and business ethics in China and even foreign countries. Judging from the perspective of modern management, the “courtesy and honesty and cleanness” advocated in the Confucian culture may represent the principle of “legalized and regulated operation” and the principle of “ethical love for gain as a man of honor”

Introduction to the value of modern CSR
Implications
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