On the Influence of Mass Media on Music Dissemination under the Condition of Digitization

Abstract

Under the condition of digitization, mass media would have entered people's field of vision as a carrier, and has had an important impact on music dissemination. With the continuous and in-depth development of the media industry, the relationship between mass media and music art has become complex, and has an implication on the production, dissemination and popularity of music art. And the paper mainly discusses the role of mass media and the influence of mass media on communication of music, together with analyzing the ways to reinforce the impact of mass media.