Abstract
This essay is aimed to introduce the development status of the new media art in China; the author gave its definition based on his own understanding and observation, which included various forms. Moreover, the developing environment of the new media art in the world is presented systematically in the essay. The author combed the art history and technology history which are closely connected with the birth of the new media art. China has achieved many accomplishments in new media art forms, such as the successful hosting of 2008 World Olympic Games and 2010 World expo. In the opening ceremony of 2008 World Olympic Games, interactive art, installation art and virtual space are in perfect use. Especially, “scroll” has combined all the above technological methods into display, which brought about stunning sensory impact to the audiences. After two years, Shanghai was the focus of the world, 242 countries and international organizations that have attended 2010 Shanghai World expo. The new media art forms are bloomed and flourished, China pavilion’s Qingming Riverside was endowed with new vitality via these new art media forms.
Highlights
In the past, persistent advances in technology continued to boost the development of art forms, there was no exception from painting, sculpture, music, dance to photography
Japanese aesthetician Tomonobu Imamichi wrote in his book “About Aesthetics“: ”Art is between people and technology, which makes it possible to people’s self-reversion.”
The author has collected and read various documents and has studied the general development path of the new media art from two perspectives: one clue is the relation between new media art and the entire art field, which the author define it as the artistic environment that new media art lies in; the other is the relation between new media art and technology, which the author call it the technological environment that new media art is in
Summary
Persistent advances in technology continued to boost the development of art forms, there was no exception from painting, sculpture, music, dance to photography. The new art form mainly includes Video Art, Expanded Cinema, Installation Art, Interactive Art, Virtual Spaces, Argumented Reality, Network Art, Software Art, Social Media, Techno-aesthetics, Bio-art and so on Most of these new types of art are based on digital multimedia and Internet technologies , or supported by gene technology , biotechnology , and new materials technology ,these new technologies will be actively used in creating, carrying, broadcasting ,receiving and criticizing behaviors of the new media art , these new types of art will bring forth profound revolutions in artistic aesthetics, experience and thinking, bringing new vitality to art, the new media art has created some characteristics such as interactivity and game-play features and so on, which the traditional art forms lacked. China’s new media art already has global influence, its iconic shows included major events of the 2008 Beijing Olympics and 2010 Shanghai World Expo and the 2012 London Olympics and other celebrations
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