Abstract

Contents: Preface, Iain MacRury and Gavin Poynter Part 1 The Modern Games and Social Change: Sport, spectacle and society: understanding the Olympics, Michael Rustin The evolution of the Olympic and Paralympic Games 1948-2012, Gavin Poynter Branding the Games: commercialism and the Olympic city, Iain MacRury Olympic-driven urban development, Dean Baim. Part 2 Olympic Cities: The legacy of the 1988 Seoul Olympic Games, Hyunsun Yoon The economy of the Barcelona Olympic Games, Ferran Brunet Atlanta (1996): the Centennial Games, Gavin Poynter and Emma Roberts Regenerating Sydney's West: framing and adapting an Olympic vision, Richard Cashman The 28th Olympic Games in Athens 2004, Roy Panagiotopoulou The economy of the Beijing Olympic Games: an analysis of prospects and first impacts, Ferran Brunet and Zuo Xinwen. Part 3 London 2012: London: preparing for 2012, Gavin Poynter London 2012 and the regeneration game, Penny Bernstock 'Race', sport and East London, Kevin Hilton and Nigel D. Morpeth London 2012 - winning the Olympic 'green' medal, Paul Toyne Technology, space and the paralympic athlete, Allan Edwards, Otto J. Schanz and Keith Gilbert Where is England in contemporary Britain - and will the 2012 Olympics help us find it? Andrew Blake London, Beijing and the role of culture in reconstructing society, Andrew Calcutt. Part 4 Olympic Legacies: Olympic cities and social change, Iain MacRury and Gavin Poynter Index.

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