Abstract
ix CHAPTER 1 : INTRODUCTION l Older Population and Consumption Power 1 Activity Theory 1 Older Consumers' Apparel Shopping Behavior 2 Purpose 4 Constitutive Definitions for Terms 6 Dissertation Organization 6 CHAPTER 2: LITERATURE REVIEW 8 Activity Theory 8 Life satisfaction 10 Consumers' characteristics and activities 12 Apparel Shopping Orientations 13 Consumer characteristics and apparel shopping orientations 15 Activities and apparel shopping orientations 17 Older Consumers' Apparel Shopping Activities 18 Consumer characteristics, apparel expenditures, and patronage behavior 18 Activities and apparel shopping activities 21 Apparel shopping orientations and apparel shopping activities 22 Hypotheses 23 CHAPTER 3: METHOD 28 Questionnaire Development 28 Activities 29 Life satisfaction 29 Apparel shopping activities 29 Types of apparel shipping location 31 Hours spent on apparel shopping 32 Frequencies of apparel shopping 32 Times of apparel purchase 32 Amount of money spent on apparel 32 Apparel shopping information sources 33 Apparel shopping orientations 33 Community information 34 Consumer characteristics 35
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