Abstract
The process of implementing a Geographical Indication is slow and complex and requires an institutional arrangement formed by several institutions, which is efficient in the articulation of all actors involved and the decentralization of information, reaching/covering more than the institutions and technicians who are effectively involved in creation process. The state of Ceará has great potential to implement the Geographical Indication, as it presents differentiated products in some regions, such as rennet cheese, whose production chain is responsible for generating employment and income in the municipality of Jaguaribe. However, the GI recognition process for this product has not advanced, despite the efforts of the local agents involved. In this sense, this work aims to analyze the implementation process of the Geographical Indication of rennet cheese from Jaguaribe-CE, to determine the role of the agents involved, the obstacles and the challenges that prevent the progress of its implementation. A research of a descriptive and exploratory nature was carried out, with a qualitative approach, of the type of case study, mediated by documentary research and semi-structured interview with agents involved in the process. The results were several obstacles, among them the lack of legislation, the high cost of implementation and the lack of financing, in addition to a greater articulation of the producers and agents involved. A research of a descriptive and exploratory nature was carried out, with a qualitative approach, of the type of case study, mediated by documentary research and semi-structured interview with agents involved in the process. The results were several obstacles, among them the lack of legislation, the high cost of implementation and the lack of financing, in addition to a greater articulation of the producers and agents involved. A research of a descriptive and exploratory nature was carried out, with a qualitative approach, of the type of case study, mediated by documentary research and semi-structured interview with agents involved in the process. The results were several obstacles, among them the lack of legislation, the high cost of implementation and the lack of financing, in addition to a greater articulation of the producers and agents involved.
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